our business exists to shift the perspective on how the events industry approaches its environmental impacts.
marley finnegan, founder
believes doing best by the planet is simply what you do.
Marley is the founder of Purpose Sustainability Strategy, sustainable event education + consultancy (welcome here!), and sister service, group travel emissions calculator Purpose Net Zero, which simplifies the measurement + management of 70-90% of travel emissions, aka the attendee travel footprint.
She has over 18 years experience in the large scale events industry, having played pivotal roles in partnerships, strategy, sales, planning and business development for high performing supplier-side event agencies.
Having worked in all aspects of the event life cycle - she now views it from an emissions mitigating lens. She created the PURPOSE SUSTAINABLE EVENT STRATEGY ACCREDITATION to help event teams scale sustainable event strategy, organization-wide.
After having taken over 200 hrs. worth of sustainability related education, including unique perspectives on Regenerative Systems thinking and Degrowth, she decided to create the PURPOSE Accreditation, combining key climate knowledge with essentials of sustainable event strategy. Marley is also GRI Certified Sustainability Professional, Certified Sustainable Event Professional by the Events Industry Council and was privately educated by the creator of MPI’s Sustainable Event Strategist Certification.
She is also supremely passionate sustainable food service. Highly focused on food insecurity solutions at scale and operationalizing food donation programming + reusables into venues + foodservice business models, she aims to support communities while proactively addressing forthcoming compliance and carbon market opportunities.
Further, she believes that we must “heal our inner landscapes in order to heal our outer environments,” which is where her work at THE BLUEPRINT comes in. THE BLUEPRINT is a podcast and community which aims to reconnect people to their inner truth and the healing tools they innately hold within; to enable environmental connection + activism throughout.
A daily meditation practice, her child & a deep empathy for mother earth inspired Marley into entrepreneurship - and her PURPOSE.
woman owned
woman owned
we are a proud, woman-owned business enterprise, focused on conscious inclusion as one of our core values. see the rest of our values here.
purpose sustainability strategy: sustainable event guidance for events teams
what we do - is better.
The first step toward a more sustainable future starts with just that - a step. intentional, even if incremental, change is still change - a conscious, focused approach to sustainability strategy isn’t just to benefit the planet.
It’s to ensure the livelihood of future generations - and future profit.