the event prof/c-suite disconnect
Marley Finnegan Marley Finnegan

the event prof/c-suite disconnect

A recent report featured in BTN Group solidifies an insight about a strategic disconnect between the C-Suite & Events/Incentives/Travel Professionals in terms of sustainability goals.

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client carbon action in Rwanda
Marley Finnegan Marley Finnegan

client carbon action in Rwanda

PURPOSE clients Meetings & Incentives Worldwide measured attendee travel for their annual event and took carbon action by funding the creation of cookstoves in Rwanda.

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manage 70-90% of event emissions
Marley Finnegan Marley Finnegan

manage 70-90% of event emissions

Purpose Net Zero was created to solve for the largest contingent of event related emissions: Attendee Travel.

It is estimated that between 70-90% of event emissions derive from attendee travel footprints.

The SEC Climate Disclosure Rule, which will take effect as soon as 2023 and as late as 2024, requires all publicly traded companies to report their scope 3 emissions, which include event attendee related travel.

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